Should I Self-Publish a Book?

There is a question is one that ranks high in the minds of many writers, especially if they are writing in a niche market, and they aren’t sure which way they should turn.  Should they self-publish a book at potentially great cost to them, or should they traditionally publish at the risk of taking a long time to get to that part of the journey?

We like to think of publishing as a series of challenges but is it really? It’s not when you know what to look for in terms of money and logic.  Writing is easy, publishing a bit harder, but the reality is that once a book is published you have to market it, and get it out there to your readers.

Why do we write if not to challenge ourselves?

Is there a challenge when we self-publish? Or are we making it a bigger challenge in terms of self-publishing?