Does Marketing and Pricing Your Book Right Equal Sales?
People have to like your nice new lovely book — not just say that they like it, but actually buy it, and if they don’t buy it you won’t make money. (Maybe it’s more likely that you would like them to…
To Market, to Market… to Sell a Fat Book!
So you think you have an idea that can sell? So do millions of people every year. So why is the proportion of successful entrepreneurial ventures so low? One word: Laziness. When we are hit with that genuine and…
How To Promote Your Book, Without Losing Your Shirt!
In Search of The Lost Ones The purpose of book promotion is to get people interested enough in your book that they go out and buy a copy of it from whichever bookstore you sell your book. If you have…
Marketing Your Book Using Winnie the Pooh as a Guide
How are marketing and Winnie the Pooh linked? They don’t seem to have anything in common and most people won’t think of it as being something they would need to know. However, the classic book Winnie-the-Pooh has a lot to…
(SMART)keting
This week when I was asking some people about what qualities they look for in a marketing or advertising campaign, it was no surprise that a lot of the same answers came up (and…
Marketing Your Paperback Book in an Ebook Market
Success by Theodore Roosevelt Have you read an ebook lately? Have you even bought yourself an ebook reader, or are you a die hard print book reader who would rather break the reader into pieces than ever use it? Whatever…
Publicity and Your Book, and Why You Need to Market It
Marketing your book is the same as talking about your book except that with great marketing you can reach out to a wider audience. For example, a person who is not a part of your network might come across a…
Can You Make Money By Blogging If You Are a Writer?
Writers need money. The fact that you have something to say is important, but how you say it allows you to make something that you want. If you write a blog, you have followers, and you want to have someone…