Tag : Marketing

87 posts

Writers have something special going on with their readers, for example: when you visit a blog, and find so many writers who have a small blog, but no real relationship with anyone, because everyone has something to say. It’s great to see comments, and it’s great to develop a relationship with a potential reader, without …
When self-publishing a book, there is an emphasis on building more relationships, teams, and networks that you might not have needed in comparison to traditional publishing. People do want to help, but most are either afraid to criticize or are willing to destroy your dreams in an effort to make themselves feel better. Either way, …
Not Twitter.  Not Facebook.  Not on Google Plus.  Not with family or friends.  No, these aren’t places you should promote your book on. These are places, and people, you can have comments and chats with about you and your book, but they aren’t the best place to promote your book.  They are a starting point, …
A Rose by Any Other Name by Judy Croome Walking into a grocery store to buy some butter, we go straight to the aisle marked ‘Dairy’, choose the brand we prefer and head to the till to pay for it. Imagine how difficult shopping would be if we couldn’t name the item we wanted. Shop …
Why it is so hard to self-publish and earn money on a book?  I’ve heard so many numbers, I’m not sure what to think. This is one of the reader questions submitted for this month.  It seems like a simple question, because it seems to some it is hard making money self-publishing a book. It’s …
I was working with two of my co-authors and now that the books have been sent to the editors, there was more work which needed to be done.  It’s not hard to write a book but it’s a lot harder to decide on book covers.  In a way we needed others to have a good …
I was having a nerdy debate with a friend of mine a few weeks ago. It was one of those arguments that starts because your eyebrow raises when a friend uses a word inappropriately or in an improper context. He was saying that he lives a “precarious lifestyle.” Now I have only ever heard the …
I have avoided this debate for a while now, but with several books on the way to being published this year and next, I have to face this question soon enough.  What should I do with my e-book and should I use a DRM for this one? When I published my first book, in 2011, …
An author platform is a must in today’s world, and if you are like me, you have faced some highs and lows.  You’ve probably wondered why you would want to write a blog, when you don’t have as much time as you’d want.  You’ve heard about the millions of options out there from social networking …
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